Mobify

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11 Sep2009

Designing Landing Pages with Mobify

One of the great aspects of Mobify is the need to only do as much work as you want to. Even though taking a whole site mobile does not take long, occasionally it is faster to do just the front page or another popular section that has particularly high mobile traffic. That’s exactly what Jonathan Aizlewood did for his company’s websites (full gallery entries available here and here).

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Jonathan also answered some questions for us:

Why did you decide to take these websites mobile?

Our audience is a diverse international student body. With students arriving to study with us from all parts of the globe, we are well aware that mobile is becoming a popular method of reaching our content. We decided to experiment with creating mobile versions of the site to tap into those markets who are known to already use mobile devices to access our sites, for instance Italians who want to learn English in the UK.

How long did it take?

It took me about 2 -3 hours to mobify each site. Ridiculously easy, I was highly impressed once I got past the basic understanding of the interface.

What mobile devices do you own and how do you browse the mobile web?

Personally, I own an iPod touch and a Nokia E71, and browse sites on both many times a day. Due to the Nokia’s limited browsing capabilities (compared to the iPhone platform), browsing isn’t as easy, however Opera’s minibrowser is a treat. When using the Nokia I primarily use RSS and mobile apps for Twitter, Facebook, etc. For the iPod, browsing is much more straight forward, but mobile-enabled sites specific for the iPhone are always welcomed.

Thanks, Jonathan!

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